Not just the media, but even communities have started taking sides. Calcutta's Marwari community has logically joined hands with the Birlas in this David vs Goliath battle. A young Marwari businessman sums up: "Our community believes in family-run enterprises and supports feudal social and business structures. And Birlas are at the apex of this pyramid. We'll ostracise the Lodhas for breaching this code of conduct." But, in the same breath, some of them are apprehensive about taking on the Lodhas. As a Delhi-based Marwari puts it, "The Lodhas from Jodhpur are some of the smartest people on earth. We employ them extensively, but never pick up business and legal fights with them."
As of now, however, neither side is leaving any stone unturned to either cast aspersions on Priyamvada's will, which was made on September 9, 1999, and reportedly registered a fortnight later, or to prove its genuineness. So, you have the Lodhas who claim that the signing of the will has been captured on a video and the family has letters that prove that Priyamvada wanted to give her assets to Lodha alone. You also have the leaks from the Birla side that two of the three witnesses who signed the will have turned hostile. In addition, the Birla family claims that Priyamvada had always talked about leaving her business assets to charities and trusts and not to any individual.