The B-schools were ranked based on both the objective data and the satisfaction scores given by key stakeholders like industry, students and the faculties. The survey was open to B-schools across the country and, for the first time ever, all the six IIMs participated in it. Apart from providing a questionnaire online (www.indiabschools.com), invitations were sent to 769 B-schools. In all, 226 of them responded. The validation exercise was carried out by a special team which cross-checked the data by asking for necessary documents like appointment letters, balance-sheets, annual reports etc. Field visits were also conducted to check the veracity of information. And 65 B-schools had to be dropped from the survey for fudging data.
The objective scores were obtained by evaluating B-schools against the following six broad parameters: Placement performance; Intellectual capital; Infrastructure and facilities; Industry interface; International Linkages; and Extra-curricular activities.
Model Town 
Parameters 
