AT first glance, it's a low-tech sweat shop. In a central Mumbai office, people shove sheets of paper in envelopes, seal them, and stick on stamps. But appearances can be deceptive. This is home to Multinet Infosys (turnover: Rs25 lakh), promoters of homeindia.com, voted the "Most Useful Indian Website" at India Internet World in September.
An idea like homeindia.com is the sort whose very simplicity makes you blurt out: "I should've thought of that!" The website is the bridge between expatriate Indians who have access to e-mail, and their parents and friends in India who don't. So e-mail-enabled Indians send their letters to homeindia.com, which prints them out in Mumbai and sends them off by snail mail (the contemptuous term for ordinary post in the networked world) to folks back home.