Advertisement
Saturday, Aug 13, 2022
Outlook.com
Outlook.com

WallMantra Raises Rs 2 Crore In Seed Funding From Fluid Ventures

The company claims to sell over 10,000 products every month on their website wallmantra.com, having a customer base of over 2.5 lakh across India.

WallMantra Raises Rs 2 Crore In Seed Funding From Fluid Ventures
WallMantra Raises Rs 2 Crore In Seed Funding From Fluid Ventures
outlookindia.com
2021-12-31T12:01:19+05:30

Home decor and furnishing startup WallMantra on Friday said it has raised Rs 2 crore from Fluid Ventures Fund in a seed round of funding.

The company plans to utilise the funds for strengthening its sales and marketing capabilities and introducing aesthetically pleasing decor products for the Indian and US markets, WallMantra said in a statement.

"Partnership with Fluid Ventures is going to help the brand substantially on our path to growth," WallMantra CEO and co-founder Jitesh Agarwal said.

The company claims to sell over 10,000 products every month on their website wallmantra.com, having a customer base of over 2.5 lakh across India.

Commenting on the investment, Fluid Ventures Founding Partner Amit Singal said that with the outbreak of the COVID-19 pandemic, home nesting became a necessity, and consumers started investing in enhancing their new homebound lifestyle.

"This lifestyle has been a driving force for WallMantra, which has been doing a tremendous job in innovating and launching products based on the continuous consumer buying behaviour, and this led to 90 per cent of the sales coming from their own website," he added.

Advertisement

Outlook Newsletters

Advertisement
Advertisement
Advertisement

Read More from Outlook

Lament Of Separation: Songs Of Habba Khatun, Last Queen Of Kashmir, Still Echo In Valley

Lament Of Separation: Songs Of Habba Khatun, Last Queen Of Kashmir, Still Echo In Valley

In happy times and sad, Habba Khatun’s sensuous songs make both young and old emotional. With the never-ending conflict bringing tragedies to every doorstep, Habba’s lyrics of separation amplify their mourning.

How Indian Laws Govern People’s Right To Love And Live

How Indian Laws Govern People’s Right To Love And Live

In India, only those relationships between a man and a woman are considered to be legitimate when there is a marriage between the two.

Kohli Quits Test Captaincy, Leaves Leadership Vacuum

Kohli Quits Test Captaincy, Leaves Leadership Vacuum

Virat Kohli, 33, had recently stepped down as India's T20I captain and was subsequently removed as the ODI captain.

UP Elections 2022: How Congress Is Harnessing Power Of 'Persecuted' Women To Counter BJP

UP Elections 2022: How Congress Is Harnessing Power Of 'Persecuted' Women To Counter BJP

A Mahila Congress leader, who is the face of the ‘Ladki Hoon, Lad Sakti Hoon’ campaign, however, has accused the party of anti-women bias after she was denied a ticket.

Advertisement